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Police UK Insta: New Instagram Digital Youth Engagement Platform

The National Chief Police Council (NPCC) has developed an exciting new youth project which aims to engage young people through social media, providing a digital space for them to engage with the police – recognising Instagram to be the preferred platform.

Project Overview

The project creates a police digital space where young people can communicate and engage with police in a way that they feel could improve relationships between them and the police – as well as building trust and increasing confidence, the channel aims to keep young people informed and help them make safe and positive choices.

Currently live but in pilot phase, base content is already accessible; however the development team are eager to involve young people from the beginning and throughout, primarily aiming it at 13-16 year olds.

Getting Young People Involved: How you can help

Advisory Group Volunteer Opportunity 

With several schools in Hampshire already supporting the development of the channel through consultation workshops, the national team are also inviting young people to volunteer to join a remote Project Advisory Group, who will be invited to consult remotely through digital workshops throughout the year, also inviting them to offer user-generated content, and co-produce content with the digital engagement team.

If any young person you know would like to join this group, please email us for more information at: schoolyouthengagement@hampshire.pnn.police.uk

Generating youth followers

With content already being added and reviewed by young people to ensure it is appealing and of value to a youth audience, the development team are reaching out to schools, colleges and other youth workers to help them build up an audience base.

Please could you help by signposting pupils, students and young people you work with to follow the channel: @police.uk.insta

@police.uk.insta Info Graphics

Please use the colourful info graphics below to signpost young people to the channel.